As a charter school, you want to get your name out there and attract more students. One way to do this is by getting your school featured on the evening news. But how do you go about doing that? In this article, we’ll share 6 proven strategies for getting your charter school on the evening news and boosting your visibility.

1. Develop a Newsworthy Story

The first step to getting your charter school on the evening news is to develop a newsworthy story. This could be anything from a unique approach to education to a groundbreaking research project. Think about what makes your school special and try to develop a story around it. Once you have a story, pitch it to local news outlets.

2. Build Relationships with Local Journalists

To increase your chances of getting featured on the evening news, it’s important to build relationships with local journalists. Reach out to reporters and editors and introduce yourself and your school. Offer to provide them with information about your school and keep them updated on any newsworthy events.

3. Host Events and Invite the Media

Hosting events is a great way to get your school on the evening news. Whether it’s an open house, a fundraiser, or a community service project, events provide a perfect opportunity to showcase your school and get media coverage. Be sure to invite local reporters and editors to your events and follow up with them afterwards.

4. Create Compelling Visuals

Visuals are a powerful tool for getting your charter school on the evening news. Create compelling visuals that showcase your school and its unique features. This could include videos, photos, or infographics. Share these visuals with local media outlets and use them to promote your school on social media.

5. Leverage Social Media

Speaking of social media, it’s a great way to get your charter school on the evening news. Use social media to share news and updates about your school, as well as to engage with local reporters and editors. Be sure to use hashtags and tag local media outlets in your posts to increase visibility.

6. Partner with Other Organizations

Finally, partnering with other organizations can be a powerful way to get your charter school on the evening news. Look for opportunities to collaborate with local businesses, nonprofits, and other organizations. This could include joint events, sponsorships, or research partnerships. By partnering with other organizations, you can increase your visibility and reach a wider audience.

In conclusion, getting your charter school on the evening news is a great way to boost your visibility and attract more students. By developing a newsworthy story, building relationships with local journalists, hosting events, creating compelling visuals, leveraging social media, and partnering with other organizations, you can increase your chances of getting featured on the evening news.